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Brand positioning strategy & branding for Bonart

Studio of furniture design

Brand positioning strategy & branding for Bonart

Business Task

To take the leading
brand position in the
high-quality designer
furniture market.

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Solution

A personal furniture brand with familial and traditional connotations that simultaneously reflects the development and realization of the designer’s highly modern projects. Family values embodied by a family company. Crisp, modern branding catered to an informed and demanding clientele.

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